How to Make Property Managers Fall In Love with Their Jobs

February 14, 2024 Sasha Cancél

Being a property manager is a complex job that rarely receives kudos nor praise; the industry has often focused on prioritizing owner and resident complaints, forgetting about the staff’s well-being and overworking them as if they were machines, a disheartening landscape for those keeping the HOAs and Community Associations running smoothly. It’s no wonder then that in recent years, a wave of resignation has grappled the USA—the result of simply not caring about our workforce.

But why exactly is it that people are quitting their jobs en masse? And how can we fix it?

Here’s our take:


Reasons for Work Heartbreak

  1. Loss of Meaning and Purpose
    In property management, the initial enthusiasm (aka the honeymoon phase) can fizzle as the day-to-day responsibilities overshadow the bigger picture. This loss of connection with the purpose and impact of their work can make tasks seem repetitive, mundane, and uninspiring. 
  2. Bad Relationships and Toxic Culture
    The quality of workplace relationships significantly affects job satisfaction. A toxic or unsupportive environment in property management can diminish enthusiasm for the job. Professional growth is crucial, and the absence of opportunities for advancement or skill acquisition due to personal grudges, nepotism or favoritism can lead to a sense of stagnation and dissatisfaction.


  3. Work-Life Imbalance
    Property managers often face the challenge of maintaining a healthy balance between their professional responsibilities and personal life, with long hours and constant demands leading to burnout. Property managers’ evolving values and goals may lead to career reevaluation.


  4. Being Spread too Thin
    With hundreds if not thousands of residents each having their own needs and requests, a property manager becomes the receptacle for everyone’s problems, leading to being overworked and emotionally exhausted. Efficient workflows are crucial for property managers’ well-being and productivity.


Strategies to Reignite The Passion

  1. Rediscovering Meaning
    Reconnecting with the core purpose of their role in property management can reignite passion. Purpose workshops and discussions about the societal impact of their work can be instrumental. Encourage property managers to seek new challenges, training, and education to combat stagnation. Stagnation can limit growth and progress, so it is important for property managers to consistently seek out opportunities for improvement. 
  2. Building Positive Relationships
    A positive, supportive, and inclusive workplace culture in property management is key. Regular team-building activities and open forums for feedback can enhance job satisfaction. Adopting flexible working policies and encouraging practices that respect personal time can help property managers maintain a healthy work-life balance. 
  3. Having the Right Tools
    Regular self-reflection and career planning help property managers ensure their job aligns with their changing goals and values. Incorporating efficient tools like ONR can streamline administrative tasks, reduce stress, and allow property managers to focus on more fulfilling aspects of their jobs, thereby reigniting their passion.


Six Strategies to Keep the Fire Burning

  1. Implement regular ‘purpose workshops’ can help realign individual roles with the larger mission of the company and the community impact, enhancing job satisfaction.
  2. Employers should support personal development by providing access to online courses and platforms like LinkedIn Learning or Coursera, offering diverse learning opportunities and clear paths for advancement.
  3. Create a positive work environment that encourages open communication, teamwork, and recognition of achievements is essential. Activities like team-building exercises or informal social events can strengthen bonds among team members. 
  4. Explore flexible working hours, ensure that personal time is respected, and promote ‘unplugged’ periods where employees are not expected to respond to work communications. Adopting mindfulness and stress management techniques can also be beneficial in preventing burnout.
  5. Tools like career assessments (e.g., Myers-Briggs or StrengthsFinder) can be valuable in this alignment process. Employers can support this by offering career coaching or mentorship programs, helping employees navigate their evolving career paths.
  6. Integrating the right tools is vital in making property management tasks more manageable and less stressful. ONR is an example of a tool that can streamline day-to-day operations. Moreover, ONR streamlines and automates the repetitive tasks associated with property management. This helps property managers to focus on more rewarding aspects of their job, such as customer relations and strategic planning. This not only improves efficiency but also contributes to greater job satisfaction by reducing the mundane aspects of the work.


The Rekindled Worker

At the core of keeping property managers engaged with their work is the need to frequently reignite their passion for a career in property management. To achieve success in one’s career, it is important to rediscover one’s purpose at work, embrace growth opportunities, cultivate a positive workplace culture, achieve work-life balance, and ensure that the job aligns with personal development. These can help individuals perform better and feel more fulfilled in their professional lives. Integrating efficient tools like ONR can significantly reduce the daily stress of administrative tasks, allowing property managers to focus on the more fulfilling aspects of their roles.